George School, located in Newtown, Pennsylvania, is a boarding school rooted in the Quaker tradition. As their primary international marketing tool, the school’s website needed…
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Photoshop Projects
Rensselaer Capital Campaign
Launching a capital campaign is an important undertaking for an institution, and it is imperative that the campaign communications be strategic and impactful. During our intake meeting, we discovered that the advancement team relied heavily on one-sheet communications delivered to prospective donors in a folder. We moved this important content to…
Macbeth Poster
Learn the rhetorical figures as possibilities for communicating messages. Read Macbeth and watch three different movie productions of the story. Work in teams to…
Motion Music Poster
If it’s too loud, you’re too old. That statement has no relevance in this project. Design an environmental motion poster without sound that communicates…
Bogus Banknotes
Admit it. You want to be Eric Masters, Willem Dafoe’s character from the movie “To Live and Die in L.A.,†who’s an artist by day and a counterfeiter by night. Design…
Culture Jammed Labels
Select a product that you love to hate and culture jam it. Design a label system that creates engagement with an audience about a…
Mobile App Trailer
Can an audience fall in love with a digital product? Make an engaging promotional trailer that explains the…