What do a 14-year-old and 40-year-old have in common? Not much. Then why are enrollment communications created to speak to both segments simultaneously? Rethinking this traditional approach was the foundation for the microsite that we developed for St. Mark’s School. Our research showed that teenagers are drawn to visual sites with minimal copy and that they are primarily visiting these sites on their phones. So we designed a mobile version of the website to look and feel like a social media app and let the desktop version take advantage of the larger viewport with negative space, large images, and impactful typography.
/ / R3 _ Sult$
Information Design Projects
Bio-Infographic
You are more than a number, but select something from your life to collect data about over the course of several weeks. Translate that data into an interactive infographic that reveals detailed layered information.
Tablet Restaurant Menu
You’re hungry. Pull out your mobile device and order something. Translate the print version of your restaurant menu into a digital menu. Then prototype the experience of ordering yummy food and drink.
Interactive Timeline
Research a topic, develop three user flows, and design an interface of an interactive timeline that the user would interact with while achieving their goals. Let’s interact with our history.
How-to Motion Graphic
Do or do not. There is no try, but how? Design a how-to motion graphics animation that explains how to or not to do something. Use motion design principles to communicate the key information and to create transitions.
Mobile App
Fake it until you make it or prototype it until you develop it. Create a seamless user experience exemplified through a user flow in an interactive prototype for a digital product. Make it magical.





